GoPro’s new Mission cameras are priced beyond most weekend athletes

April 20, 2026 Thomas Ricker

GoPro is pricing its new Mission 1 and Mission 1 Pro cameras at $599.99 and $699.99, respectively, each discounted by $100 if you subscribe to its ecosystem - fine for professional filmmakers, but a tough sell for weekend warriors.

The Mission 1 and Mission 1 Pro can both be reserved now, and you'll get the $100 Point-and-Shoot Grip accessory for free (while supplies last) ahead of their May 28th release. The Mission 1 Pro ILS, the cam with the interchangeable mount for Micro Four Thirds (MFT) lenses and adapters, will be available later in Q3 for $699.99, or $599.99 for GoPro subscribers.

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