Instagram tests letting you pay to view stories anonymously

March 31, 2026 Emma Roth

Instagram logo with geometric design background

Meta is testing an Instagram subscription that offers a bunch of new perks, such as the ability to view stories without the poster knowing, according to a report from TechCrunch. The paid plan will also allow subscribers to see how many times people replay their own stories and search for specific viewers.

Other features include a way to create "unlimited" audience lists for stories, allowing subscribers to show certain stories to different categories of followers. Instagram currently only lets users share stories with all of their followers, or limit viewing to people categorized as "close friends." Subscribers can also extend the time use …

Read the full story at The Verge.

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