What’s the role of a simple fitness band in the AI health era?

May 8, 2026 Victoria Song

Person looking at Google Maps screen on Fitbit Charge 6
Fitness bands can’t be as simple as they once were before the AI health boom. | Photo by Amelia Holowaty Krales / The Verge

This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they're going to change your life. Opt in for Optimizer here.

A fitness band is for bettering yourself, but casually. It's lightweight, easy to wear, and not something you have to think too hard about. It's cheaper than a smartwatch. You get your steps, basic heart rate, and some sleep tracking. Maybe you can see the time, maybe you can't. But unlike many wearables today, a fitness tracker wasn't truly meant to be a companion for your phone and all the overwhelm that comes wit …

Read the full story at The Verge.

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